How to market a new trades business – Are you starting a new trades business but feeling overwhelmed with how to market it? Don’t worry; you’ve already made the first positive step towards success by doing your research. In this blog post, we’ll help equip you with the necessary tools and strategies for successfully marketing your new trades business so that customers can find you, build trust in your services, and turn into loyal returning customers.
With just a few simple steps, we will show you how to position yourself as an expert in your chosen field of trade and get the word out about what makes your business unique – both online and offline. So if you’re ready to stand out from the local competition and attract even more high-value clients, keep on reading!
Take advantage of the power of social media – create accounts on Twitter, Instagram, and Facebook to promote your business and interact with customers
In today’s digital age, social media is more than just a place to post photos and connect with friends. It’s an essential tool for businesses to promote themselves and engage with customers online. By creating accounts on platforms like X, Instagram, and Facebook, you can reach a wider audience than ever before.
Plus, you’ll have the opportunity to interact with customers, answer questions, and address concerns in real time. Don’t miss out on the power of social media – give your business the boost it needs by jumping on the bandwagon today!
Start a blog or website to showcase products and services you offer
Are you tired of hiding your talents behind closed doors? It’s time to share your products and services with the world! A blog or website is the perfect platform to showcase what you have to offer. Think of it as a virtual storefront, open 24/7 for potential customers to stumble upon.
With a click of a button, they can see what you’re all about and reach out to you for more information. Not only will a blog or website attract potential customers, but it will also show them that you are a serious business owner who takes pride in what you do.
So, what are you waiting for? Start your online presence today and watch your business soar!
If you’re looking help with your trades business website, then check out our web design for trades service here.
Develop a referral system by offering discounts or rewards for those who refer other potential customers
Referral systems can be a great way to grow your business and reward your loyal customers. By offering discounts or rewards for those who refer other potential customers, you can create a cycle of referrals that can bring in new business without having to spend a lot of money on advertising.

Not only does this help you get new customers, but it also strengthens your relationship with your current customers by showing them that you value their business and loyalty. Plus, it’s a win-win situation for everyone involved, since the person making the referral gets a reward and the person they refer gets a discount. So why not give it a try?
You might be surprised at how quickly your referral network grows.
Offer discounts or incentives for reviews from past clients
This is a great way to make sure that your business is getting the recognition it deserves. Not only will this help increase your customer base, but it will also improve your reputation online. Let’s face it, word of mouth can be a powerful tool. By encouraging your past clients to leave a review, you are giving them an opportunity to share their positive experience with others. And who doesn’t love getting a good deal?
Offering a discount or incentive is a win-win for both you and your customers. So why not give it a try? Trust us, your business will thank you!
Advertise locally in newspapers and radio stations
Looking to advertise in your local community? You’ve got plenty of options at your disposal. Newspapers are a classic choice, with their wide readership and reputation for being a source of trustworthy information. Radio stations are also a great choice for reaching a local audience, as many people still tune into their favorite stations on their daily commute or while doing chores at home.
And of course, online classifieds (Gumtree) have exploded in popularity as more and more people turn to the internet to conduct their business. Whether you go with one or a combination of these options, advertising locally can be an effective way to get the word out about your business or event to the people in your community.
Attend trade shows and conferences in order to meet professionals in your industry
Attending trade shows and conferences is a fantastic way to meet people in your industry, and you never know who you might run into! These events are usually attended by professionals from all over the world, so it’s a great opportunity to expand your network. Not only will you be able to meet others who are passionate about the same industry as you, but you’ll also have the chance to learn from speakers and panelists who are experts in their field. And let’s not forget the swag – who doesn’t love free goodies? So grab your business cards, put on your networking hat, and get ready to make some new connections!

Here’s a list of some of the trade shows that are coming up soon – Tradeshows list UK!
When it comes to promoting your business, don’t be afraid to think outside the box. Utilising the tools available now such as social media, loyalty programs and referrals, can help create a solid foundation for your business growth. Make sure to advertise in local newspapers, radio stations and online classifieds to boost your customer reach. And last but not least, attend trade shows and conferences to network with like-minded professionals who can help you grow. By taking advantage of these marketing tactics and more, you will be able to take your business from small-time start up to successful enterprise. Now what are you waiting for? Get out there and start promoting!



